White Papers & eBooks
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Map our your unique sales process in minutes. A well-designed sales process allows the replication of best practices, introduces a shared sales language, discipline, and minimizes risks for both buyer and seller. It's a powerful concept. But, where to begin?
Download this interactive Excel tool to:
1. Define your ideal customer profile.
2. Identify which prospects to pursue (and which not to).
3. Capture knowledge and best practices from your team.
4. Outline qualifying criteria, milestones and steps that build value.
5. Sequence steps and milestones to ensure pipeline momentum.
In short: plug in your information and get some inspiration from this tool - finish with a killer sales process to increase win-rates and deal sizes!
Click below to download this tool.
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FASCINATING INTERVIEWS BY KELLY LEONARD, EXECUTIVE DIRECTOR, INSIGHTS & APPLIED IMPROVISATION AT SECOND CITY WORKS
There is a growing amount of evidence that shows how our own expertise can become a trap. We become accustomed to our success and patterns and this leaves us, sometimes, unprepared for change. There is also evidence that when you expose yourself to new thinking, new ideas and new perspectives, you are making yourself more change-ready.
These interviews will give you some unique and unusual insights across a variety of fields and experiences. A mixture of academics, executives, artists and thought leaders whose combined wisdom will give you some practical information that you can parlay into your own working lives. Enjoy!
- KELLY LEONARD, Executive Director, Insights & Applied Improvisation at Second City Works
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At a time when financial capital is cheap and readily available, but human capital isn’t, there’s an urgency to increase Employee Lifetime Value. But to do that, we have to understand the employee journey.
In this ebook you will learn:
The fundamental elements of the employee journey
The building blocks of employee success
How to diagnose disengagement
How to detect emotional distancing
How to architect intervention opportunities
Click below to download this eBook.
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If you ask your executives what your organization's most valuable asset is, their response will probably be "Our people, of course!". And yet, when an opportunity to invest in leading talent programs presents itself, that level of enthusiasm seems to suddenly disappear. Womp-womp.
Many C-suites still see learning and development as cost burdens, even though improved talent management strategies have been shown to drive growth in revenue time and time again. This eBook will equip you with winning strategies to get the leadership buy-in you need and elevate the role of talent management in your organization.
Click below to download the Making the Business Case for Talent Management eBook!
It's everything you need to get executive buy-in and ongoing support for your proposed talent initiatives.
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This ebook addresses how to approach the dramatic changes involved in moving to a digital workplace, using cloud-based applications and document management. As Millennials flow into the workplace with their technological savvy, we’re going to continue to experience the drive toward more virtual workplaces.
This ebook covers issues around virtual leadership, digital communication practices, and how to resolve conflict often emerge in these disconnected settings.
Click below to download this eBook.
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The first time I immersed myself in a video-based simulation, I felt like something was off, uneasy, or just plain awkward. For those musically inclined, it was like hearing a half cadence or a sequence of incomplete notes.
To help instructional designers avoid half-cadence simulations, designers should follow this 12 key guidelines.
Click below to download this guide.
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We're experiencing the biggest talent shortage since 2007, and businesses feel more pressure than ever to improve learning programs. It’s easy to feel overwhelmed by the idea of creating a more evolved learning program. It’s easier still to revert back to tried and true (and often tired) training content. But as someone who contributes to growing and retaining top talent, you can lean into this opportunity to inspire and champion innovation across your organization.
In this eBook, we cover three steps to building a modern workforce through learning:
STEP 1: Increase access to essential, high-value skills for work and life
STEP 2: Focus on skills that inspire people and drive business forward
STEP 3: Design reporting that captures tangible benefits of your learning programs
Download today, it could change the way you think about developing your workforce.
Click below to download this eBook.
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Learning and development isn’t a once-in-a-while activity. It’s a business-critical priority for increasing performance, staying competitive and improving employee engagement. To deliver the personalized and continuous learning experience your employees expect, you need to make development planning more effective and enjoyable for your employees. But you also need to ensure learning and development drive individual, team and organizational performance. Use this handy template to identify appropriate learning activities based on your employees' needs and the learning outcomes you want them to achieve.
Click below to download this job aid.
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DO YOU WANT TO DEVELOP A BEST-IN-CLASS SALES FORCE?
Frontline sales management is one of the most challenging jobs in business today. There's constant chaos that distracts managers from the important work of being a sales coach.
In this ebook, we provide simple yet highly-effective methods for getting the most out of your sales talent. At the end, you’ll have what you need to follow a proven-effective path to develop sales coaching excellence, and as a result, develop a best-in-class sales force.
Click below to download this ebook.
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Why Your ROI Story Is Stronger Than You Think
If you’re in charge of training a sales team, you know how hard it is to ensure they properly receive
and retain training while in the field. But since organizations often treat sales training as an unavoidable
cost of doing business, you may find it even harder to justify investing in technology that would
improve your learning program.
Sales, sales enablement, and sales training leaders often don’t realize how much investing in sales
training technology contributes to a stronger ROI. That’s because most companies haven’t instituted
best practices for identifying the business impact of better sales learning. Most limit their tracking to
activity metrics like usage and adoption, or they capture anecdotes about how a recent training
contributed to closing a specific deal.
Quantifying the full return on your sales training investments helps you more effectively champion your
initiatives and win more resources. That way, you can improve your team’s performance and create a
virtuous cycle of continuous improvement.
Here are four sources of ROI you’re already delivering that you should capture to demonstrate how sales
training contributes to the bottom line of your organization.
Click below to download this eBook.
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