What’s the ROI?  This is a familiar question people ask about almost any activity these days, including conferences. Individuals selecting a conference and managers funding attendance, often ask, “What’s the ROI for this conference?” Although the financial calculation is not necessarily what is desired, the concept of value received compared to cost is the issue.

This thought-provoking webcast will explore how conferences are being evaluated from the participants’ perspective. It shows how you, as a potential conference participant, can judge the ROI of a conference in advance of attending. It presents a system to track what you do with what you learned, including impact and financial ROI.

In this session, we will also offer you an opportunity to measure your ROI for attending the Training 2012 Conference. This offer includes participating in a collaborative study to show your ROI for attending.

Jack has been recognized and awarded for his work by numerous professional organizations. He, along with his business partner and wife, Patti Phillips, received the 2024 Thought Leader Award from the Association of Learning Providers (ISA), the 2022 Association for Talent Development (ATD) Thought Leader Award, and the 2019 Center for Talent Reporting Distinguished Contributor Award. In 2019, he was named among the top fifty coaches globally by the Thinkers50 organization and named a finalist for the Marshall Goldsmith Distinguished Achievement Award for Coaching. SHRM presented Jack with its highest creativity award for an ROI study and awarded an ROI Institute book with a best book award. His work has been featured in the Wall Street Journal, BusinessWeek, and Fortune magazine, and he has been interviewed by several television programs, including CNN.