In today’s uncertain economic climate, budget pressures and accountability concerns are top of mind for many organizations. As a C-suite leader, it’s critical to ensure that your projects and programs demonstrate clear value—framed in terms that executives and key stakeholders appreciate, understand, and champion.

This webinar will explore how major initiatives can drive measurable impact, including ROI analysis, to strengthen support, enhance program effectiveness, and safeguard budgets. Learn strategies to not only justify investments but also elevate the work of your teams, ensuring their efforts translate into recognized success.

Objectives

After attending this session, participants will:

1. See the need to show the value of projects and programs in the current economic situation.
2. Be able to identify the five levels of outcomes available for any type of project or program.
3. Be able to explain the steps to design for, deliver, and evaluate results.
4. Implement a serious evaluation system with the team to ensure that appropriate data is available from every project and program.
5. Take next steps to ensure results.

Each participant will receive a copy of our book, Show the Value of What You Do: Measuring and Achieving Success in Any Endeavor (Berrett-Koehler, 2022).

Jack has been recognized and awarded for his work by numerous professional organizations. He, along with his business partner and wife, Patti Phillips, received the 2024 Thought Leader Award from the Association of Learning Providers (ISA), the 2022 Association for Talent Development (ATD) Thought Leader Award, and the 2019 Center for Talent Reporting Distinguished Contributor Award. In 2019, he was named among the top fifty coaches globally by the Thinkers50 organization and named a finalist for the Marshall Goldsmith Distinguished Achievement Award for Coaching. SHRM presented Jack with its highest creativity award for an ROI study and awarded an ROI Institute book with a best book award. His work has been featured in the Wall Street Journal, BusinessWeek, and Fortune magazine, and he has been interviewed by several television programs, including CNN.