Secrets of Influence – Higher IQ (INFLUENCE Quotient) for You and Your Sales Team


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President, Elaina Zuker Associates
Webinar Recording Details
  • Date and Time
    Thu, Feb 16, 2023 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


The term “Influence” has been so overworked these days.  It doesn’t mean having a million followers on Instagram.  It does mean having a specific set of skills you can learn, practice and master to “up” your game – your Influence “Quotient”.

With all the changes and uncertainties in the world and the workplace, neither what you know, nor who you know, will guarantee your success, or that of your team.  What will?

Elaina Zuker, Influence expert and author of the best-selling “Seven Secrets of Influence”, offers a solution: a simple but powerful model of Influence to help you and your team improve your closing ratio.  

Elaina has sold millions of dollars of products and services in advertising, publishing, consulting and training.  After years of experience (succeeding and failing) she has created her own theory/model of Influence. She calls it “a technology of influence”.

Join us to learn these powerful principles and ideas.  With the Influence Styles Inventory, you’ll see how to use this as a prism. It’s  like using “radar” to create a targeted Influence strategy, for you and your team to get the results you want!

In this session, you will get:
  • Knowledge - WHY Influence Matters now - Trends and Issues in the "new" workplace 
  • Awareness - Our unique theory of Influence - how to have better "radar"
  • Practical Strategies - The ONE big Secret: how to use it every day in life and work

About Elaina Zuker

ELAINA ZUKER is President of Elaina Zuker Associates, a management training and consulting firm in Montreal. 

A seasoned businesswoman, educator, author and consultant, Ms. Zuker's clients have included Fortune 500 corporations such as At&T, American Express, IBM, Ogilvy & Mather, Bank of America, The Sheraton Corporation, Syntex Corporation and dozens of others.

Ms. Zuker holds a B.A. in Psychology, an M.A. in Management/Organizational Development and is the recipient of the Alumni Achievement Award from NYU Polytechnic University.

She is the author of 11 books, on Leadership, Management, Assertiveness, Influence and Communication. Her best-selling (150,000) book, “The Seven Secrets of Influence” a recent main selection for the Business Week Book Club, has been translated into 4 languages.

Her unique “Secrets of Influence™“ theory and training program were developed from her experience in Sales, Advertising and Marketing. That program has now been converted to an eLearning version and is delivered either as a self-paced learning program, a hybrid/blended version, or customized.

She has recently published a new mini ebook “INFLUENCE; the 7 BIG Secrets in 7 little minutes”  

Her latest book, “You X 2 - the New Peer Mentor Model for Success Now”  is now available as an ebook and in paperback.

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