When it comes to measuring the success of talent development, no metrics are more important to top executives than business impact and ROI. ATD-supported research indicates that the number one measure for executives is business impact, and the number two measure is ROI. In these studies, 74% of top executives want to see the ROI of learning, while 96% want to see the business impact of learning. For most talent development professionals, the challenge is to evaluate programs when there is little budget or time.

This session will show how to meet these challenges with limited resources. One myth about ROI is that the process is too expensive and complex. The reality is that it is a logical process using simple, easy steps with plenty of cost-saving opportunities. Most organizations have the resources to successfully demonstrate the value of their programs—they just may not realize it. This session will show you what is needed to conduct an ROI study with a small budget and little time. 

Objectives:
In this session, participants will learn how to:

1. Select an appropriate program to evaluate at the ROI level
2. Plan an evaluation study using job aids and simple tools
3. Execute an evaluation study using shortcuts and cost-savings tips

Jack J. Phillips, Ph.D., chairman of ROI Institute, Inc., is a world-renowned expert on accountability, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 100 books, he conducts workshops and presents at conferences globally. He has conducted hundreds of evaluation studies and helped thousands of professionals demonstrate the impact and ROI of their work.