Designing Virtual Learning to Deliver Impact and ROI

Speaker

Jack phillips
Chairman, ROI Institute
Webinar Recording Details
  • Category
  • Date and Time
    Thu, Mar 04, 2021 at 9AM Pacific / 12PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Description

Today, more than ever, there is a need to ensure that virtual learning works to improve organizational outcomes. Because of the surge in work-at-home arrangements and travel restrictions caused by the COVID-19 crisis, most learning has shifted to virtual learning. This requires program owners to design virtual learning with desired outcomes in mind and demonstrate that the virtual format works.

Studies show that virtual learning often breaks down when measured at the application level (using what was learned) and impact level (the business impact connected to learning). However, this breakdown can be avoided. To secure the support and funding that virtual learning needs, it must deliver business results. This session highlights an ROI study that shows how virtual learning delivered business value in terms that executives, sponsors, and funders appreciated and understood.

This session explains how designers, developers, providers, and program owners can ensure that technology-based learning will deliver desired results by applying design-thinking principles that focus on delivering application and impact with virtual learning.

Objectives
After attending this session, participants should be able to:
  1. Identify the five levels of outcomes from virtual learning.
  2. Describe why virtual learning fails to deliver application and impact.
  3. Explain the need to deliver impact and ROI for selected virtual learning programs.
  4. Design virtual learning to deliver application, impact, and ROI, using design-thinking principles.
  5. Plan next steps to ensure virtual learning delivers business value. 

Materials
Tools, templates, case studies, job aids, and a chapter from the book, Measuring Success of Learning Through Technology, will be provided to participants who attend this session.

About Jack Phillips, Ph.D.

Dr. Jack J. Phillips, a world-renowned expert on accountability, measurement, and evaluation, is chairman of ROI  Institute, Inc. Phillips provides consulting services for Fortune 500 companies and major global organizations. He has been directly involved in conducting more than 200 ROI studies and has trained more than 5,000 managers and professionals to conduct evaluation studies. The  author or editor of more than 100 books, he conducts workshops and presents at conferences globally. His most recent book is ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing (McGraw-Hill, 2021).

Phillips has received several awards for his books and work. The American Society for Training and Development  gave him its highest award, Distinguished Contribution to Workplace Learning and Development for his work on  ROI. His work has been featured in the Wall Street Journal,  BusinessWeek, and Fortune magazine. He has been interviewed by several television programs, including CNN. Phillips served as President of the International Society for Performance Improvement in 2012-2013.

Recording

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Handouts

Handouts



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