Moving Beyond Static and Boring eLearning to Story-Based eLearning


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Architect of, Chief Learning Officer of Vignettes Learning
Webinar Recording Details



The traditional way of developing eLearning programs is to require learners to learn static, factual and procedural information, then test for retention and memorization. Consequently, learners become bored and are unable to apply ideas back to their work situation.

Innovators are designing eLearning programs and systems to allow learners, mentors and experts to relate and share stories and experiences from real-life situations, adding meaning and context to the factual content and helping learners better retain, relate to and apply the ideas.

In this webinar, these topics will be covered:
  • What do experts and research say about the effectiveness of experience-based learning?
  • What are the key differences between traditional design and story-based design approaches?
  • What is the difference between informal learning and story-based learning?
  • How does story-based learning apply to technical, soft-skill, compliance and software type content ?
  • What is the five (5) step process in building a story-based learning design?
  • What software and tools help developers implement story-based learning?

At the webinar, participants will view demos and examples and download free reference materials.

About Ray Jimenez, Ph.D.

Ray Jimenez, Ph.D., spent 15 years with Coopers & Lybrand in the areas of management consulting and implementation of learning technology solutions. As a management consultant, Ray has worked with various experts from different domains and industries. Over the past few years Ray has been dedicated to the development and creation of Ray is the author of Microlearning for Disruptive Results (soon to be released), Microlearning Impacts Report, 3-Minutes eLearning, Scenario-Based Learning, Do-It-Yourself eLearning, Story Impacts Learning and Performance eBook and Story-Based eLearning Design.

Ray has worked with American Bankers Association, Neiman Marcus, the U.S. Air Force, NASA, Blue Cross, Goodwill Industries, Pixar Studios, Edison Missing Group, Dendreon, Netafim, Progressive Insurance, Bridgepoint Education and California Institute of Technology, to name a few. He is the Chief Learning Officer of and architect of He has taught at the University of California, Irvine; University of Texas Southwest Medical Center, Dallas; Assumption University, Bangkok and Open Learning University, Hong Kong. He is a sought-after expert and workshop facilitator for Training Magazine, eLearning Guild and ATD Conferences.

Workshop participants describe Ray as “fun,” “engaging,” “technically savvy,” “provocative,” “inspiring,” and “has depth and experience in Story-based eLearning Design.”

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