When it comes to creating gamified or game-based learning experiences, most practitioners throw game mechanics at a program without a methodology or rational strategy – and hope it will work. They assume that what is fun for them will be fun for their participants. The result is a hit-or-miss mashup and a messy learner experience. When budgets and time are in short supply, organizations can no longer afford such an approach. 
 
This webinar outlines a practical approach to determining which game mechanics will motivate a targeted audience. No more one-size-fits-all training programs; your learners are demanding more… and they deserve it!
 
In this webinar you’ll explore:
Who:  Who are your learners and how can you use learner personas?
What: What will be “fun” for specific participants?
Why:  Why do some people like competition while others prefer quiet concentration, and still others enjoy letting it all ride on black?
How:  How can an empirically-based taxonomy of core human desires predict what will work and what won’t?

Now, instead of trying to force everyone to play, you’ll create experiences they want to engage with. 

Monica Cornetti is the Founder and CEO of Sententia Gamification and a leading voice in the design of gameful learning for adults. She specializes in helping organizations replace passive training with engaging, behavior-changing learning experiences. Monica leads the development of Sententia’s trademarked frameworks, including the 5-quest model, and delivers keynotes, certificate programs, and consulting for clients around the world.

Jonathan Peters is the Chief Motivation Officer at Sententia Gamification. A researcher, author, and expert in behavior and motivation, he helps learning professionals design experiences that drive action rather than awareness. Jonathan brings a mix of behavioral economics, storytelling, and practical gamification strategy to his work, and he co-created the Deliberate Fun Game Design framework used in Sententia’s certificate programs.