Want Results from Your Sales Training? Design for It

Speakers

Patti smaller
CEO, ROI Institute
Jack phillips
Chairman, ROI Institute
Webinar Recording Details
  • Category
  • Date and Time
    Tue, Mar 13, 2018 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.

Description

If it is true that many organizations spend $10 - $12 thousand on hiring individuals and only $2 thousand per year on sales training, that means that what organizations do spend on sales training needs to count. Making sales training and enablement count requires program design that aligns with the needs of the business. 

Join us for another interactive webcast with Jack and Patti Phillips as they describe how you can design for and demonstrate results of your sales training.

After attending this webcast, you will be able to
  • define the data sets possible for your sales training and enablement
  • identify the drivers for Impact and ROI
  • design your programs to deliver results

Following the webinar, participants will receive an application guide and a case study describing a simple application of the process to sales training.​





    

About Patti Phillips, Ph.D.

Patti P. Phillips, Ph.D., CEO of ROI Institute, Inc., is a renowned leader in measurement and evaluation. Patti helps organizations implement the ROI Methodology®️ in more than 70 countries around the world.

Since 1997, Patti has been a driving force in the global adoption of the ROI Methodology and the use of measurement and evaluation to drive organization change. Her work as an educator, researcher, consultant, and coach supports practitioners as they develop their own expertise in an effort to help organizations and communities thrive. Her work spans private sector, public sector, nonprofit, and nongovernmental organizations.

Patti serves as a member of the Board of Trustees of the United Nations Institute for Training and Research (UNITAR). She serves as chair of the Institute for Corporate Productivity (i4cp) People Analytics Board; Principal Research Fellow for The Conference Board; board chair of the Center for Talent Reporting (CTR); and is an Association for Talent Development (ATD) Certification Institute Fellow. She also serves on the faculty of the UN System Staff College in Turin, Italy.

Patti has authored or edited more than 75 books on the subject of measurement, evaluation, analytics, and ROI. Her work has been featured on CNBC, Euronews, and in more than a dozen business journals.

About Jack Phillips, Ph.D.

Dr. Jack J. Phillips, a world-renowned expert on accountability, measurement, and evaluation, is chairman of ROI  Institute, Inc. Phillips provides consulting services for Fortune 500 companies and major global organizations. He has been directly involved in conducting more than 200 ROI studies and has trained more than 5,000 managers and professionals to conduct evaluation studies. The  author or editor of more than 100 books, he conducts workshops and presents at conferences globally. His most recent book is ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing (McGraw-Hill, 2021).

Phillips has received several awards for his books and work. The American Society for Training and Development  gave him its highest award, Distinguished Contribution to Workplace Learning and Development for his work on  ROI. His work has been featured in the Wall Street Journal,  BusinessWeek, and Fortune magazine. He has been interviewed by several television programs, including CNN. Phillips served as President of the International Society for Performance Improvement in 2012-2013.

Recording

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Handouts

Handouts

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