21 1 134 Seeds 50 Peers Runtime: 87 minAudio: Dual AudioLanguage: EngSubtitles: EnglishResolution: 1200×720Frame Rate: 25 fpsVideo Bitrate: 3226 Kb/secAudio Bitrate: 384 kbps Year: 2015 Starring: Julie Benz, Mercy Malick, Sara Sanderson Genre: Drama, Horror, Sci-Fi Director: Holding prisoners and face the death penalty would apply them, fifty strangers had to choose one person among those who deserve to live.Circle 2015 [Eng] Download TorrentCircle 2015 English Download Full Movie Torrent

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14 2 104 Seeds 68 Peers Runtime: 115 minAudio: 2.1 StereoLanguage: EnglishSubtitles: ItalianResolution: 680×480Frame Rate: 25 fpsVideo Bitrate: 5227 Kb/secAudio Bitrate: 320 kbps Year: 2015 Starring: Mark Wahlberg, Seth MacFarlane, Amanda Seyfried Genre: Comedy Director: Seth MacFarlane Ted and Tammy Lin Groom couple want a baby, but to be eligible to be a parent, you will have to prove hes Ted person in court.Ted 2 2015 [English] Full Movie Download Torrent

How come the vast majority of the 100 highest ranking websites in eLearning still have websites that don’t work well on mobile? Despite usage patterns trending out the roof for mobile web access, less than 4 in 10 of the biggest players in the L&D industry have mobile marketing strategies that use responsive websites (websites that render properly in any device). Here at the NOW creation hub we’re all about the responsive. Click to any tech blog these days and you’ll be bombarded by stats, infographics and studies all telling you how quickly the mobile internet landscape has grown, and what it means for B2B digital marketing. Let’s distil this down to the key points that matter most right now: Internet access via mobiles more than doubled between 2010 and 2013, from 24% to 53%. (ONS, 2013) The rise in tablet ownership is about 3 times faster than that of smartphones (KPCB Internet Trends 2013) In 2013 the percentage of tablet-owning UK households more than doubled from the previous year, to 24%.  (The Communications Market 2013, OfCom) So accessing the web from mobile devices is a massive growth trend. In fact, back in 2011 those clever clogs at Morgan Stanley predicted that this year mobile internet access will surpass fixed internet access (from the desktop) globally. When Morgan Stanley’s Mary Meeker and her team made this prediction back in 2011 they could not have known how close to the mark they would be. In China mobile internet access had outstripped desktop access by mid-2012, so from where we stand today, the global dominance of mobile web seems an inevitable outcome. Why bother with browsers on the go? So what are these folks doing with their devices on the streets, on the train and on the go? Well as it turns out, when you make it super easy for surfers to convert and conduct commerce on the go, thats just what they tend to do.  Take a look at the analytics overview below. Just three weeks after going live with the responsive upgrade we did for them, landing page conversions are up nearly 330% on tablet devices and over 122% on smart phones. If you’re actually selling products and services online, as is the case here, then notice how real transactions are up 500% on tablets and 112% on smart phones. So what’s the hold up? "Where do we start?", "Sounds a bit complicated", "Don’t we need to redesign our website from the bottom up?" and "Why would we go responsive now when we’ve not even got our desktop site converting efficiently?". These are the "good excuses" most marketers today make when they try to justify the decision to leave the responsive option on the table for another day, meanwhile, there’s a bold group of marketers running riot with the new business opportunities nurtured via mobile every day. Digital marketers don’t do magic, but they can talk like magicians at times. Truth is, most digital marketing companies make responsive design sound just a wee bit harder than it actually is. After all, why would any digital design agency want to add responsive functionality without a fuss when the current blend expectation coupled with a fear of the unknown means it’s easy to package up a Pandora’s box of marketing apps that go way beyond the brief? Over the past few months, we’ve redesigned dozens on websites to make them engage prospects more and convert leads better. So far, the web architecture required to make content responsive on any device have never taken more than five days to deliver. Calibrating the perfect mix of SEO’d content powerful enough to convert prospects into customers regardless of the platform they choose to use requires long terms analytical study and an agile approach to campaign planning. But the clear and present challenge of adding new opportunities for prospects to engage via mobile channels is, in itself, no more more than a business week away. Want to make your website work effectively on tablets and mobiles: Talk to us now about adding responsive design to your existing site in five days or less.

Content from the nowcomms.com: the B2B marketing company for tech busineses in education, sports, security & ID. See the full story here Is your B2B marketing more successful that the X Factor? We’re told by X Factor’s publicity machine that a whopping nine million people watch the show every week, but what obsessive B2B marketers want to know is: How many of these viewers actually call up? What’s the conversion rate? Is it better than we can achieve in the B2B marketing world and, if it is, what can we copy? B2B marketers bang on about conversion rates all the time.  We want to make steady incremental gains that constantly squeeze more out of the marketing budget by encouraging increasing numbers to adopt a call to action. Analytics and marketing automation have made calculating conversion rates in B2B marketing pretty easy these days, but in the cold light of day, these calculations don’t always look that impressive to the B2B newbie. If landing page conversion rates are hovering at about 2-4% of all web visits, lots of petty experienced B2B marketers think that’s OK. During the first weeks of a new direct mail campaign, open rates well below the industry average (about 16%)can be pretty common too. We’re not saying these numbers are acceptable (like others in the industry, we reckon that B2B marketing must strive for better). But every now and then, when we sit down and try to realistically set expectations with clients at start-up we get the face. They look in disbelief when we tell them that a web site conversion rate of 2-4% are above the industry average and they panic at the thought of triggering outbound email campaigns that only 1 in 10 will open. Wouldn’t it be good, we thought, if we run the B2B analytics rule over something like the X factor, assess the conversion rates achieved by the world’s most successful entertainment show and compare them with those achieved in B2B marketing. As inquisitive B2B marketers, we want to be able to do this: Over at X factor production company SYCOtv, they’re not so keen. Surprise Surprise, no one at SYCOtv wants to tell us this information, so we need to rely on maverick online disrupters like Sofabet. Sofabet does a pretty good job of sneaking a peek under the hood to uncover the "real story" about X Factor voting. hub and spoke marketing is frequently illustrated using stock images like this one After the 2010 season (season 7) Sofabet tells us that 15 million people voted across the entire series. Season 7 comprised 30 episodes: 10 of theses were live shows (This is where the voting happens). These live shows were supplemented by "boot camp" episodes, "judges houses" episodes and "results" episodes (which encourage social activity but not voting).  In B2B marketing terms we think of this as hub and spoke content marketing: the live show is the hub (where voting / conversions happen) the other shows are spokes (where social activity creates buzz). In terms of audience, season 7 was X Factor’s high watermark averaging 13.2 million viewers per episode.  Crunching the numbers on all of this all of this - X Factor has a conversion rate of 3.78 percent (ie: 3.78% of those who watched also voted). Since it’s high watermark in 2010, ratings for X Factor have fallen. The 2014 season drew in about 40% less viewers than the 2010 season, yet we’re told (by the shows presenter Dermot O’Leary) that over 40 million votes were cast over the course of the 2014 season, and over 10 million of these were cast in the final show alone. This is an amazing achievement given that the show’s finale was watched by only 9.1 million people. X Factor’s viewing figures have fallen by nearly 40% since 2010 but the number of people voting for contestants has increased by over 260%. B2B marketers might put this down to great targeting: The show is watched by less people but a much higher proportion of these people are actively participating in the show. But they’re much more likely to put it down to creative use of the numbers. The most authoritative figures we can call on to help us assess what B2B marketers would call X Factor’s conversion rate probably come from YouGov. For reasons that we expect only YouGov can explain, this market research firm routinely conducts research around the X factor. Most of YouGov’s output focuses on predicting winners rather than determining any watchers to voters comparison but when pushed, the stats business has said (during the 2012 semi-final) that about 11% of the X Factor viewers they poll actually say they will vote.  11% sounds much more realistic. It’s comparable with the kind of numbers we’re familiar with in B2B marketing. So what can B2B marketers really learn from the X Factor? Well if we take Dermot O’Leary as our mentor, we’d probably say that the next time we’re asked to present campaign analytics to a client we should probably just flash a few big numbers on the screen without worrying about anyone in the board room asking really difficult questions. If we base our arguments on the YouGov data, then we’d say the X Factor may actually learn something from B2B marketers. See the full story Is your B2B marketing more successful that the X Factor?

Content from the nowcomms.com: the B2B marketing company for tech busineses in education, sports, security & ID. See the full story here Cartes Secure Connexions marketing support pack: coming soon Starting to panic about all the marketing stuff you’ve still got to do for the Cartes Secure Connexions Expo? Relax: We’ve got it covered. Our special trade show marketing pack for Cartes exhibitors officially launches next week, but your opportunity to see what’s on offer starts today. The products and services below are the best sellers that Security & ID companies going to trade shows most frequently ask us for. Take five minutes now to see what’s on offer. We can only support a small number of companies at each show so all offers are limited.  If you like anything you see just register your early bird interest and we’ll contact you before these services go public next week. Pre or Post-show email marketing with lead nurturing and marketing automation Turn a bucket full of existing contacts and new prospects into a hotlist of scored leads using our awesome content and marketing automation combo. How does it work? 1. If you don’t already use a Marketing Automation system like Marketo, Hubspot or Act-on, we’ll set you up on ours (Don’t sweat the tech. We know these systems inside out and we’ll handle all the boring stuff). 2. Use the checkboxes below to choose how many campaign outputs you’d like to run on and around the duration of Cartes Secure Connections. 3. Hack out your campaign theme with us over skype, hangouts or even that little black thing you walk around with. 4. Let us manage the rest while you just focus on just being great on the day. Or, if you want to take the opportunity to just try out our automation platform, why not take the opportunity of trialling it in the build up to the show. Costs: from £2,499 Limited availability The L&D Fast50 Power the social debate during Cartes Expo with our real-time news generation packages How does it work? 1.We work with you before the show to create the perfect debating question or questions for your business at the event. 2. Our research team gets to work on the days of the show, asking your questions to prospect entering and exiting the venue. 3. As soon as at least 50 visitors have responded, our writers turn the fresh data into breaking news - directly relevant to those at the show - tag it for social, optimise it for search, then publish it on the Fast50 website. Learn more Costs from £750 Limited availability The responsive microsite The products and services your company is promoting at this year’s show, on a responsive microsite designed for expo visitors on the move How does it work? Exhibitors at the Cartes Secure Connections use our pre and post show microsites to: Pre-publicise show activity and drive key targets to their stand Schedule meetings and prioritise demo sessions Develop social seminar topics that engage and get shared Connect with budget holders and influencers who may not attend Costs from £1299 Limited availability The Cartes Secure Connexions content marketing #hackbundle A B2B marketing #hack designed to create three awesome news hooks for the big products and services you want to promote before, during and after the Cartes Secure Connexions How does it work? A live #hack session featuring your best marketing people and our creative content specialists. Over the course of one morning or afternoon, we hack out three awesome news hooks to get show visitors talking about you this June. Costs from £750 Limited availability Amplify your message eShot design: Impress new and known prospects with an HTML email template that drives readers to a new or existing landing page created exclusively to promote the activities you’re planning for this year’s show (here’s one we we did earlier). Costs from £499 The big show news story: Choose this option if you don’t already have a news story ready for the show. One of our award-winning writers will call you to help you assess your company’s best story options. They’ll take a brief, then write up your show release to your full approval before Cartes Secure Connexions gets under way. Costs from £750 Boost your story: Use Now’s mainstream and social media influencer lists to kick-start your story Costs from £499 See the full story Cartes Secure Connexions marketing support pack: coming soon

Content from the nowcomms.com: the B2B marketing company for tech busineses in education, sports, security & ID. See the full story here Out-now: The Learning Technologies marketing support pack From the B2B marketing agency that brings you the Learning Tech show exit poll; say hello to our new learning technologies marketing support pack for trade show exhibitors. Why we did it If you’re the business that’s been questioning hundreds of trade show visitors as they exit the L&D industry’s landmark event for the past five years, you start to notice a few things. You see that the companies with the biggest stories can easily achieve more mindshare than the companies with the biggest stands; that the best face-to-face conversations are always influenced by the social buzz that builds throughout the show; and that the most welcome giveaways are not USB sticks with pitifully low storage capacity, but cheap practical resources that L&D professionals can actually take away and use in the workplace later. None of this is rocket science: everyone who has ever exhibited at any major trade show knows that thinking different pays dividends, it’s just that thinking different becomes harder when everyone is working towards the same deadline. That’s why this year we’ve come up with a snappy pick ‘n’ mix marketing pack. It’s stuffed with the simple but effective B2B marketing services you need to leverage the mainstream media and social marketing channels visitors depend on before, during and after the show. What’s in the pack? Check out the full pack here: it’s stiff with stuff we know works ‘cos we’ve tried and tested it all before. New for 2015: Special edition exit poll personalised for your company Want to really learn something from your experience at Learning Technologies this year? Our retrospective LT show #hackday delivers all the no nonsense know-how how you need. Every time we publish the LT show exit poll, things go just a little bit crazy.  Companies that didn’t get a mention call us up to work out why. Companies that did get in touch to ask what else they might do to achieve even better impact at the next big industry show they go to. Truth is, unless we know up front, the deep insights revealed by the personalised (and private) exit poll report we can create for individual companies, just get lost in all the hubbub as we race to publish the big picture results. Want a special edition exit poll report personalised for your company? Jump to the pick ‘n’mix marketing pack and order your LT retrospective #hackday before the show begins and we’ll do the hard bit. The big show news story Don’t tell us - you’ve got your big story buttoned down already right? There’s this nippy new LMS/learning  portal/mobile app/authoring tool/resource bank or whatever that’s so hot your big news story is just going to write itself come January. Sounds fantastic. On the other hand, if you do ever need a team of award winning writers who know more about creating cool content for companies selling into the L&D space than anyone else in the B2B marketing business, we’re at your service. Use the pick ‘n’ mix marketing pack to develop one big news story that rises above the competition, or use our content marketing #hackbundle to create three awesome news hooks for products or services you want to promote. The pre and post show microsite? We built this one for exhibitors who understand that winning at Learning Technologies isn’t just about getting ready for the big day; it’s about good preparation and really convincing follow-up. Located at someplace like yourcompany.com/lt and made fully responsive so you don’t disappoint visitors on mobile during the show, these custom microsites act as tailored teasers. Use them to engage and connect with prospects before the show and keep your brand, products and services top of mind later on when the serious job of review gets underway back at the office. The LTfast50 The real time news engine that powers debate across the L&D industry’s most popular social platforms during the exhibition. The LTfast50 gets the big questions you want to debate on the social agenda by turning views into news in less that 50 minutes. How do you get it? All that sexy stuff plus a bunch of basics like news amplification, html design, eShot emails and yada yada, yada. It’s here now, but it’s going fast. [social_share style="bar" align="horizontal" heading_align="inline" facebook="1″ twitter="1″ google_plus="1″ linkedin="1″ pinterest="1″ /] See the full story Out-now: The Learning Technologies marketing support pack

There is one language our brain is instantly capable of speaking, from birth. It is tolerated in primary school, seriously neglected in secondary, and by the time we leave college, it’s almost forgotten. Yes, I’m talking about pictures and images. Current L&D practice doesn’t leave much room for them, even though pictures are a crucial thinking, design, and communication tool. Here are some tips to improve your visual language skills. Acquiring skills for free A language we all speak when we are kids Talking about bilingual families, I often hear comments about "how lucky" their children are. How so? Well, they are growing up with an extra language "for free". No effort, no evening classes, no study work. A language for free. How lucky. And yet we are all born with innate capacity to speak a very powerful, international language. We communicate with pictures before we can read. We learn a vast amount of information and skills as illiterate children through the use of pictures. How lucky. School does a pretty good job at suppressing all our drawing and picture instincts, but our brain doesn’t give up: it still processes visuals quickly and with minimum effort. Death by clipart No. Please. Not. Him. Again. And this is why you can detect a boring learning solution at first glance. There it is, the tired sticky figure trying to tell us something important, and clearly not succeeding. In fact, its very presence makes the content that comes with it much less attractive, tired, repetitive. Death by clipart again. If you think you don’t have the time, skills or resources to come up with your own images, I’d blame your schools and colleges, not you. They convinced you that text is king and you lack those visual skills. Time to reclaim your free gift in 3 steps. 1. Rediscover Rediscover the basics of drawing and how it supports the thinking process. Drawing is crucially important during the brainstorming, design and prototyping phases of any learning solution. They give you an advantage by adding speed to all these processes. Books such as The Sketchnote Handbook (Rohde, M.), The Doodle Revolution (Brown, S.) or The Back of the Napkin (Roam, D.) will let you recover your dormant skills. Read at least one, and then practice. 2. Sentences Think sentences, not words. In this text-based world, we tend to think in text units. Letters combine to form words, and words to form sentences. But it strikes me to see how many people think about images as words rather than sentences. When they search for clipart or a picture, they type just one word in the search box. But pictures can tell a whole story, with present, past and future. They are much more than an adjective or a noun. So when you think about visuals, assign them the value of a sentence, not that of a word. Doodle, sketch, draw and take pictures with sentences in mind. 3. Shoot Your (phone) camera can help create original material using everyday items Your camera is your friend. There are simple messages that can be easily captured using some common items found around the office and at home. Time-related concepts? Grab a watch, put it on a newspaper, take a few shots from different angles and chances are you’ll find one shot that is unique, original and relevant to the work at hand. Even if you only spend a few minutes per week taking pictures, over time you will build your own personal library. Bye-bye clipart. The post 3 steps to better visual language skills appeared first on A Learning Blog.

Tranquilo, Neo: no TIENES que elegir una pastilla (Fotograma: The Matrix, Warner Bros.) ¿Qué es mejor, una imagen o mil palabras? Cuando esta conversación pasa de un contexto informal a uno profesional, y especialmente al de la formación, me pregunto hasta cuándo vamos a estar estancados en esta falsa dicotomía que tanto perjudica al sector. En inglés, las expresiones "sucker’s choice" (la falsa premisa de que es necesario forzar una elección entre dos opciones) y "chicken or the egg" (la falsa premisa de que una cosa debe preceder a la otra) sintetizan perfectamente mi opinión sobre este tema. Contexto Siempre que pregunto a un profesional de formación qué es lo más innovador que ha hecho, obtengo una respuesta distinta. En algunos casos es la implementación de un nuevo LMS, una integración, o la introducción de una plataforma social de aprendizaje. Otras respuestas describen procesos de análisis, diseño de intervenciones o captura de indicadores que evidencian cambios en la organización. ¿Innovador? Todo depende del contexto. (Foto: http://www.beamicrohero.com/) Todas las respuestas son indiscutiblemente innovadoras, aunque muchas podrían ser, a ojos de otras organizaciones, obsoletas o simplemente estar muy lejos de constituir una innovación. El motivo, por supuesto, es el contexto: el valor de las cosas depende del enclave donde aparecen. Ejemplos y contraejemplos Por eso me parece fútil el uso de ejemplos para tratar de demostrar un extremo u otro de una falsa dicotomía. J Carlos Arroyo apunta en su blog que la imagen de Aylan Kurdi no dice nada sin la ayuda de palabras. ¿No dice nada? ¿Dice bastante? ¿O dice suficiente? (Foto: Wikimedia Commons) Visualicemos (no tengo la imagen, lástima) un bosque en terreno escarpado, con árboles perennes de follaje denso, aunque deja entrever el horizonte, también accidentado. Delante hay un lobo, enseñando los colmillos, con las orejas bajas, patas flexionadas, con la actitud -difícil de describir con palabras, pero inequívoca para casi todo ser vivo- que precede a un ataque. A la derecha hay una zanja natural, por donde quizá discurre el agua, aunque no se ve por la cantidad de maleza muerta. A la izquierda, un pino estrobo corta el paso con sus enormes ramas extendiéndose horizontalmente a ambos lados. En fin, es muy difícil describir la escena, y sin embargo, en caso de tenerla delante de mis ojos, concluiría en una fracción de segundo que mi única vía de escape es trepar las ramas del pino que tengo a la izquierda. Si fuera un mono, analfabeto, sin uso de la palabra, habría llegado también a la misma conclusión en el mismo periodo de tiempo. Sin palabras. Pero si el mono o yo hubiéramos tenido que leer el párrafo anterior, probablemente ya tendríamos los colmillos del lobo clavados en la carne. Por cada ejemplo que ensalza la palabra, se puede aportar un contraejemplo que hace lo propio con la imagen. No terminaríamos nunca. Lo que más me preocupa de este post es que insinúa que somos incapaces de interpretar una imagen sin la ayuda de palabras, y peor aún, que "una imagen sin palabras no tiene ningún valor". Supongo que en Pinterest (70 millones de usuarios) e Instagram (300 millones de usuarios) no estarán de acuerdo. Si vivieran, también me gustaría saber la opinión de Da Vinci y Sorolla. Evidencia En el ámbito de formación de empresa, los empleados consumen información gráfica con avidez. Buscan, ven, analizan, comprenden y recuerdan imágenes con facilidad. Es, como digo en otro post, un lenguaje innato y gratuito. Es una observación que se repite en cada taller, con cada sesión, con cientos de empleados. Evidencia pura y dura. El uso de imágenes elegidas o diseñadas expresamente para estimular el recuerdo es claramente efectiva: la gente llega incluso a referirse a un concepto por la imagen que he usado, no por su nombre. Lo mismo ocurre en técnicas de solución de problemas: la visualización desbloquea, acelera y mejora el proceso. Por supuesto también uso imágenes para evocar un concepto concreto, una idea vaga, para iniciar una discusión, un debate, creatividad. Las imágenes funcionan, y muy bien. Con y sin palabras. No tenemos ese lujo En un contexto tan competitivo, variado y difícil como el de la formación, donde necesitamos mejorar el rendimiento de la organización empleando para ello el menor tiempo posible del empleado, considerar la imagen como medio de comunicación inferior o incompleto es un lujo del que yo, personalmente, creo que no dispongo. Mi Introducción a la psicología de Atkinson y Hilgard. De lectura recomendada, pero sin perderse en sus palabras. No tengo el lujo de perderme en laberintos filosóficos que desgranan si una imagen es real o imaginaria, o la posible ambigüedad interpretativa de la imagen (como si el texto no fuera susceptible de ambigüedades) y mucho menos prescindir de las imágenes basándose en estas cábalas. No; cuando hay que analizar, diseñar, implementar soluciones, obtener y presentar resultados (todo ello real, no imaginario), no queda tiempo para estos lujos. Todos somos bilingües. Hablamos con palabras, y hablamos con imágenes. Colegio y universidad desarrollan la palabra y dejan atrofiar el lenguaje visual. Dado este claro desequilibro del que partimos (el contexto) toda proposición que defienda el uso de la palabra frente a la imagen me parece contraproducente; afirmar que la imagen es inútil sin palabras, irresponsable. Madurez En nuestro ámbito de la formación, considero un síntoma de madurez el bilingüismo palabra/imagen que sabe encontrar el mensaje más efectivo para cada contexto. Y por supuesto, el destierro de esta falsa dicotomía: ¿Una imagen o mil palabras? No, por favor. Basta. The post ¿Una imagen? ¿Mil palabras? ¡Basta! appeared first on A Learning Blog.

Metrics, although necessary, can easily infuence behavior in undesired ways. They can’t be taken lightly, and I would never recommend limiting the number of tracked metrics to just a handful. But I found these 4 learning metrics managers like, because they are likely to trigger productive discussions about your learning solution’s deployment and impact. Butts in seats You still have to count them (photo: Beatrice Murch) While we all have heard a thousand times that metrics have to move beyond attendance, many good conversations start with attendance statistics. Learning effectiveness is useless if it didn’t reach enough or the right people. Avoid bringing just a number per location: good attendance tables -including demographic components such as geography, group, role and seniority- lead to good conversations about the potential of a learning solution to drive change, its operational challenges, budget and milestone reviews. Smile sheets Moving on to Kirkpatrick’s level 1. So easy to dismiss but so important in order to understand the quality of the experience as a crucial enabler of learning. I would, however, avoid the actual smileys and go for the business-oriented type of survey that managers are used to see elsewhere in the business. Specifically, using a 5-point Likert scale, I ask two questions: Were you satisfied with the learning solution? Would you recommend this learning solution to others? To calculate the results, count the top answers, take away the bottom three, divide by the total number of answers and multiply by 100. The result ranges from -100 to 100; you want at least a positive number. What’s considered a "very good" result will depend on your specific business, but will probably be around 30. For recommend, the result is called NPS, and for satisfaction, NSAT. Although I have seen these metrics exhibit consistent bias by culture and context (for example, the same learning solution is rated lower in Denmark than in Ireland, or by a group that has been recently reorganized) they are a great starting point for conversations with management because they demonstrate the ability of your solution (and by extension, your team) to engage employees. Management feedback Always capture and tabulate positive management feedback Although qualitative and potentially subjective, management pays close attention to what their peers are saying about a learning solution. And when you hear a general manager telling you that he has heard great things about the new program, you have an ally that may help in geographies or divisions where the solution has not been deployed yet, or in organizations that remain skeptical. Whether it’s an email, a hallway conversation with permission to quote, or a brief mention during a staff meeting, these little feedback nuggets do carry enough weight to be brought to the table.  Follow-up activity LMS progress and attendance are great. But they don’t tell us anything about impact outside the learning environment. However, with a bit of effort it is possible to obtain great additional data points that indicate impact. After delivery, your LMS is no longer a good radar. Keep track of your solution’s impact by adding other data points For example, it is very likely that you are setting up job aids, portals, social media channels and other systems and resources that support the learning solution after it has been delivered. Because these tend to sit outside the LMS, they don’t get tracked. But it doesn’t take much effort to "plant" counters on job aids, so you know who and how often employees are using them. Or measure social chatter within the channels you created. Or measure traffic to a supporting portal. With a little help from your friends in IT, you can add simple telemetry that gathers evidence of new behavior in corporate systems. A few data points is all you need to show management how the learning solution is driving the desired impact. That’s all? Certainly not. Although you may notice that the above four points map loosely to Kirkpatrick’s levels, there are many other metrics I would use, including longitudinal studies. For example, after a career advancement program, I would track participants for two years to see if their promotion/transfer rate differs from a control group. My experience with these, however, is that they are not as interesting to management, because these metrics span more than one or two performance review periods or business cycles. Yes, metrics can easily influence behavior. The post 4 learning metrics managers like appeared first on A Learning Blog.