Training Media Review, a hearteningly unbiased source, just releases its 2009 report on Learning Management Systems. Click to learn more...

Magna Publications invited me to speak to its members about Situation-Based Learning Design. We had a great discussion in an online webinar. While the participants came because they were college professors/instructors interested in online learning, I emphasized the general application of the principles and concepts.I even gave an example of how teaching poetry could be situation-based. Magna was so pleased with the results that they are now selling CD's of my webinar presentation.Click to learn more...

This Friday February 6th, Dr. Roy Pollock will join me for a Brown Bag Learning Webinosh (short webinar) to talk about How to Build Measurement into Our Training-Development Processes.We'll talk about this by reviewing our newly released job aid. Click the link below to get the job aid:Building Measurement Into Your Training-Development PlanRoy is co-author of the groundbreaking book, Six Disciplines of Breakthrough Learning, and the just-released book, "Getting your Money's Worth from Training-and-Development," which is fantastic by the way (see my blog post on this tomorrow).Click to learn more about the webinar (or sign up now)...

Interesting article on this in Harvard Business Review suggests that social networks may create the most creativity if they oscillate between distributed and central processing. Click to read the article.

One of the biggest gaps in the learning-and-performance field occurs after the training is done. Learners fail to apply what they’ve learned and their managers fail to support training implementation. Fortunately, the Fort Hill gang writes again. Where their blockbuster book, The Six Disciplines of Breakthrough Learning, laid out a comprehensive process for getting training results, their new book (Getting Your Money’s Worth from Training and Development) provides a call-to-action for training’s most important players. Using the brilliantly diabolical approach of dividing the book in half—one half for learners, the other for managers—Jefferson, Pollock, and Wick provide an energizing action-plan to help organizations maximize training’s impact on job performance. I’m so impressed with the Fort Hill guys. It seems that they (1) have looked deeply at the training-and-development trade, (2) found an area where time and time again we fail to do what’s right, and (3) written the perfect book to ensure that training maximizes business results. Too often in today’s organizations, training is seen as magic pill that works without alignment and support. In this double-dose of a book, Jefferson, Pollock, and Wick explode that myth, helping both learners and their managers bring potency to the training effort. The design of the book tells the story itself. Managers read from one cover while learners read from the other cover. The book’s title stays the same—Getting Your Money’s Worth from Training and Development—but the subtitles change for the two audiences (i. e., A Guide to Breakthrough Learning for Managers; A Guide to Breakthrough Learning for Participants.). Only in partnership is training truly effective. The symbolism speaks loudly, but so too does the content, showing how both learners and their managers can work together to ensure that training transfers to on-the-job performance improvement. The book is written in a conversational style. It speaks directly to the audiences in terms that will resonate. No motherhood and apple pie in the Fort Hill world. It’s all about results, wiifm’s, and tools. The example worksheets in the back of each book (remember it’s two books in one) are worth the cover price. I recommend this book with the greatest enthusiasm. Companies ought to buy two copies for every training participant. One for the participant and one for his/her manager. You can click the link below to learn more about the book (and go directly to Amazon to decide whether to purchase it).

Skype 4.0 is here and it's worth getting. So says David Pogue: http://tinyurl.com/d45o6w.If you don't know what Skype is, try it. It's FREE. It will let you connect with people over the internet in visual phone calls. Don't forget to dress.

Google has a nice blog post out on its use of eye movement research.I remember getting a tour of Fidelity a few years ago and learning that their eye movement studies on web browsing showed that people were beginning to ignore big dark chunks of graphics because they thought they were advertisements. My dissertation advisor, Ernie Rothkopf did a classic study (with Billington) in 1979 using eye movement data to test whether learners actually paid more attention (had more and higher-quality eye movements) toward information in the learning material that was targeted by learning objectives than to information that was not so targeted. It turned out that learning objectives worked to boost learning because they prompted learners to pay more attention to the objective-relevant material and less attention to the rest of the information. See: Rothkopf, E. Z., & Billington, M. J. (1979). Goal-guided learning from text: Inferring a descriptive processing model from inspection times and eye movements. Journal of Educational Psychology, 71, 310-327.To answer the question I posed above. Yes, more of us should be using eye-movement research to support us as we do e-learning design.And by the way, as web pages change their strategies to gain our attention, our learners may change their strategies to avoid things deemed irrelevant. Moreover, as our learners see more and more of our company's e-learning, their eyes may learn where to go...In fact, a lot of them already have a well-learned capacity to find the NEXT key through a swarm of bees.

Generation Y, millennials, iPod Generation, better at multitasking then their elders. Yadda yadda yadda. You've heard it all before, but is it true? No. Probably not.Read this great article in the Monitor on Psychology by Rebecca A. Clay.It says: People in general are not good at multitasking. Young people are no better than their elders at multitasking. Multitasking actually takes longer. It is NOT a time saver. Learning done while multitasking is shallower learning, leading not to deep understanding (and flexible mental models) but only to an ability to regurgitate rote information. Although I recommend the article, I do worry that some of its conclusions are drawn from too small a research base and may encompass a slight bias against the new media revolution. Still, I think we need to read these warnings because too many in our field don't see any downside to the new technologies.

Since 1998 when I started Work-Learning Research, I've been trying to spread the word about research-based principles of learning. I naively thought that good information would resonate so much that it would change practices industry wide. I've largely failed in that endeavor up to this point.That's okay. I've learned a simple truth about influencing others. It's hard.Take two recent examples outside the learning field. Antibacterial soap and vitamins. It has been widely reported for about five years or so that using antibacterial soap is generally counterproductive. It has also been reported over the last two years or so that taking vitamins may produce no benefits and in some cases can be harmful (see today's article on vitamins).I've sent many articles on these topics to my family and close friends. Many people just can't incorporate the new information into their old mindsets. We've learned for so long that germs are bad and vitamins are good that we think from those points of view. New information is deflected before it can become part of our new thinking. As learning professionals, we know that "Telling Ain't Training" and "Training Ain't Performance" (thanks Harold), but we often forget that long-held views are not easily overcome. We need to be more careful and more energetic in confronting them. It's not our learners' fault when they don't make the turn. We have to make it our fault. We have to take responsibility.

Nicholas Kristoff, Op-Ed Columnist for the New York Times has a problem. He wants to tell people about the genocide in Darfur but people tune out after a while. Click here to see his latest attempt to keep our attention.Click here to see his recent work on this topic with George Clooney.Advice for Learning ProfessionalsAs a learning professional, have you ever utilized "celebrity" to grab your learners' attention? I'm not necessarily talking about movie stars. What about a well-respected person in your company? Your CEO?Of course, it's not always easy to get this right, but it's a tool we ought to have in our toolbox.By the way, which link did you click first above? They're both the same...