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  I hated Joe Thomas. He was the professor of Broadcast Engineering - a required course for my Broadcast Journalism degree. The man was maddening: He’d start talking about a highly-technical engineering topic (something like the differences between amplitude modulation and frequency modulation, how satellites transmit and receive signals or how signal switchers worked), introduce […]

   Shut up. Just shut up. You had me at hello. We all remember that famous line from the Jerry Maguire movie. In the midst of Jerry’s long-winded profession of love, Dorothy abruptly pointed out the obvious: Nothing beats the power of a concise, heartfelt "hello." Unfortunately, most eLearning programs lose their audience at that […] The post You Had Me at Hello: Four Tips to Write Powerful Course Titles appeared first on Digital Wits.

If you’ve watched the news this past week, then you know much media attention has focused on the software "glitch" of the Obamacare website.  (Although with potentially five million lines of code needing to be rewritten, I’m not sure "glitch" is the proper term, but I digress.) That got me thinking about some "glitches" in […] The post Is Your Corporate Software Training Really Needed? appeared first on Digital Wits.

  Like animated corpses raised by magical means, zombies are traversing the halls of corporate America this Halloween. The culprit? Misused animations in eLearning that researchers say detract from comprehension and overload our brains. As a well-intentioned instructional designer, you want to make your programs engaging and exciting.  You see tired old bullet points dragging […] The post Research Shows Animation Can Turn Your Learners into Zombies appeared first on Digital Wits.

Jan Carlzon is best known as the CEO who turned around troubled Scandinavian Airlines System (SAS) and the author of Moments of Truth: New Strategies for Today’s Customer-Driven Economy, originally published in 1989.  Now, nearly a quarter century later, his book provides inspiration to help eLearning instructional designers create programs that will delight online audiences. In […] The post The "Moments of Truth" in eLearning Design appeared first on Digital Wits.

Last week, Roger Parker penned a fabulous article over at Content Marketing Institute that outlined seven reasons to hire a former teacher as a content marketing professional. (It’s a great read; I really suggest you check it out.) With a tip of the hat to Roger, I’d also like to honor another group that makes […] The post Top Ten Reasons Why Instructional Designers Make Great Content Marketers appeared first on Digital Wits.

Think that eLearning program is a bunch of bunk?  Think the boss’ presentation was stupid? It may all be in your butt. We’ve all heard the stories of how our office chairs may be killing us. But as it turns out, they can also turn us into either a hard-ass or a softie.  At least […] The post Seat Smarts: How Your Chair Can Drive Your Decision Making appeared first on Digital Wits.

Okay. So I’m posting this on Thursday evening for you folks who like to get an early start on Friday. "What is Free Friday?" you ask. It’s what I like to call "help out a fellow instructional designer day."  And this Friday, I am launching a new feature that will highlight free resources for cash-strapped […] The post It’s Free Friday! A Baker’s Dozen of Free Music and Sound Effects Sites appeared first on Digital Wits.