Zena Collins is a dynamic Emotional Intelligence (EI) Consultant and Communications specialist with a passion for strategic leadership coaching, building high performing teams and wellness.
 
She focuses on helping individuals to see emotions as lifesaving friends to be embraced and understood not life destroying enemies to be locked up without exploration of their unique displays and interpretations. With a deep understanding of the Mayer Salovey Caruso Emotional Intelligence assessment model and its practical applications, Zena specializes in guiding clients to increase self-awareness and cultivate empathy, so they can make decisions that create healthier long-term outcomes regardless of the challenges they face.

With a rich background in change management, marketing, business development, and project leadership—including 14 years at EY (Ernst & Young)—Zena has successfully guided clients across diverse sectors, including media and entertainment, healthcare, government, financial services, and consumer products.  

Zena has worked with diverse groups, from young people navigating complex emotions, to entrepreneurs, career transitioners and executives seeking to enhance leadership capabilities. Her coaching style is compassionate yet results-driven, fostering environments where clients feel supported and challenged to grow. She has designed and delivered impactful coaching and training programs that have driven meaningful behavioral shifts for hundreds of people.  

Her lifelong interest in the cultural & creative industries is reflected in over 25 years working with creatives and creative organizations including her tenure as a Board Trustee at Theatre503, where she has also served as an Executive Producer, championing new talent. Her business development work with the Black Cultural Archives raising over $1m+ further highlights her commitment to cultural preservation and community impact.  

Zena holds a BA (Hons) in Media (Communications) Studies from the University of Sussex and is trained in multiple methodologies, including John Kotter’s Change Management, Williams Bridges Transition Management, Prince2 Project Management & Miller Heiman Sales Methodologies. Her unique blend of commercial acumen, emotional intelligence expertise, and creative vision makes her a sought-after coach and strategist, empowering individuals and organizations to thrive in today’s dynamic landscape.