Doing the Right Things: Using Goal Management to Drive Business Execution
Goal management is among the most powerful methods companies have to execute business strategies. Thousands of studies have examined the impact of goal management on workforce productivity. The common finding from this research is:
Effective use of goals often increases employee productivity levels by 25% or more. The financial value of goal management is staggering given the relatively low cost associated with implementing goal management methods. Because the value of goals is tied to fundamental psychological principles of employee behavior, the benefits of goal management do not depend on being in a certain industry or market. If a company employees people then it will benefit from better goal management.