Do stories in eLearning have to be true? How much can you embellish? What you should never lie about? Authenticity is a characteristic that builds or destroys trust in the learners’ minds or hearts. Learners know when a story is fabricated or when they are true. This impacts believability and applicability of the learning ideas. It becomes a crucial problem in eLearning design, because learners only interface with what we show and tell electronically.