Launching Your Customer Education Program: Technical Considerations for Taking Training to Your Partners
eBook by Rustici Software
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Description
Training departments are continually challenged to serve more than just internal employees, especially when it comes to product training efforts. As your partners grow, so do investments in time and budget.
Establishing a plan for managing and distributing training content is essential to ensuring your products are properly understood, marketed, and sold. Creating a customer education program - also known as an extended enterprise approach - helps remove the friction of accessing training, ensures your external partners are well-informed, and can provide insights into how learners are using your content and course effectiveness.
Some of the benefits of bringing your training to external audiences include:
Establishing a plan for managing and distributing training content is essential to ensuring your products are properly understood, marketed, and sold. Creating a customer education program - also known as an extended enterprise approach - helps remove the friction of accessing training, ensures your external partners are well-informed, and can provide insights into how learners are using your content and course effectiveness.
Some of the benefits of bringing your training to external audiences include:
- Increases awareness of products/services
- Improves customer relations and experience
- Meets compliance requirements
- Increases sales
- Reduces training costs
- Reduces customer support