The 9 Principles of Feedback: A Summary of 96 Million Data Points Gathered from 550 Organizations
Infographic from Dr. Matthew Champagne, the Survey Guy

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Transform "satisfied" members, customers, employees and students into LIFETIME fans. Discover deep insights by asking the right questions in the right way. Recapture lost time and money. These are the documented results of observing the 9 psychological principles that govern how people respond to requests for feedback.

The 9 Principles of Feedback is based on 96,000,000 data points gathered from 550 organizations. Simply DOWNLOAD this infographic and compare each step to your own surveys, quizzes, assessments and evaluation forms to identify the gaps. By understanding and applying each Principle, you will immediately increase participation rates, gather more accurate and meaningful results, and create an audience that WANTS to answer every question you ask.

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"Survey Conversations": 5 Practices to Make Your Virtual and In-person Training Remarkable
Drawing on decades of psychological research and data from 96,000,000 responses across 550 organizations, we identified 5 key practices for trainers, speakers, evaluators and survey practitioners:
  1. Timing - ask key questions BEFORE your event
  2. Frequency - generate huge WIIFM for your attendees
  3. Closing-the-Loop - prove their voice was heard and show how they compare to others
  4. Internal Incentives - using (free) feedback
  5. Sharing results with non-responders - the "oops method" to increase response rates
 
A methodology called "Survey Conversation" combines these 5 practices into a Win-Win for all parties:
  1. For hosts, trainers and speakers, it invariably results in higher engagement and audience satisfaction;
  2. For attendees, it creates a far more memorable and impactful experience at virtual/in-person events;
  3. For those who evaluate and gather feedback from learning events, it maximizes response rate and generates more accurate and actionable results.
 
We will describe each key practice, provide specific examples from a wide variety of clients (cruise lines, universities, telecoms, membership organizations, digital marketers, utilities) and show how to apply Survey Conversations to your own educational or sales webinars, training events, masterminds, and conferences.

Matthew Champagne, Ph.D., Researcher, EA LLC
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