How to Simplify Complex Ideas Using Metaphors


Ray 300 300 zoom
Architect of, Chief Learning Officer of Vignettes Learning
Webinar Recording Details


“The bio-metamorphosis is needed…“ Yikes! What is this?  (The learner)

Why do we use complex words? Can we avoid them? How?

Jargons, techie, procedural, product specs, scientific and legal terms are just a few examples of complex words. Such content,  if not translated into simple-to-understand ways become stumbling blocks in learning and application.  

Metaphors are story methods that translate complex ideas into easily understandable day-to-day form. They help learners and your audience understand your ideas without getting stuck with technical words, definitions and applications.

In this webinar you will learn the answers to these questions:
  • Why are jargons and technical word series cognitive learning blocks?
  • How do you conduct a simple test that shows metaphor works?
  • How do you create metaphor, a representation of your ideas that simplifies the meaning?
  • What are the building blocks of metaphors?
  • How do you find metaphors for legal, technical, financial, compliance and  scientific concepts?
  • How do you insert metaphors in your content, presentations and eLearning to motivate learners?

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About Ray Jimenez, Ph.D.

Ray Jimenez, Ph.D., spent 15 years with Coopers & Lybrand in the areas of management consulting and implementation of learning technology solutions. As a management consultant, Ray has worked with various experts from different domains and industries. Over the past few years Ray has been dedicated to the development and creation of Ray is the author of Microlearning for Disruptive Results (soon to be released), Microlearning Impacts Report, 3-Minutes eLearning, Scenario-Based Learning, Do-It-Yourself eLearning, Story Impacts Learning and Performance eBook and Story-Based eLearning Design.

Ray has worked with American Bankers Association, Neiman Marcus, the U.S. Air Force, NASA, Blue Cross, Goodwill Industries, Pixar Studios, Edison Missing Group, Dendreon, Netafim, Progressive Insurance, Bridgepoint Education and California Institute of Technology, to name a few. He is the Chief Learning Officer of and architect of He has taught at the University of California, Irvine; University of Texas Southwest Medical Center, Dallas; Assumption University, Bangkok and Open Learning University, Hong Kong. He is a sought-after expert and workshop facilitator for Training Magazine, eLearning Guild and ATD Conferences.

Workshop participants describe Ray as “fun,” “engaging,” “technically savvy,” “provocative,” “inspiring,” and “has depth and experience in Story-based eLearning Design.”

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