Join us for a special book launch event celebrating Building a Culture of Evaluation: The New Kirkpatrick Model for Performance and Innovation—and the beginning of a new era in how organizations measure success.

For years, evaluation has been stuck in the past—focused on activity, completion, and satisfaction scores that rarely influence real decisions. But today’s organizations can’t afford to measure what’s easy. They need to measure what matters.

This event introduces a new era of Kirkpatrick—one centered on performance, impact, and informed decision-making.

In this interactive launch session, you’ll go beyond the traditional view of evaluation and explore what it truly takes to build a culture where data drives action, not just reporting. You’ll hear the story behind the book, the vision for the future, and why evaluation must evolve from a step in the process to a system that shapes how organizations think and operate.

Together, we’ll explore:

• Why most evaluation systems are perfectly designed to measure activity—not impact
• What defines this new era of Kirkpatrick and why it matters now
• How leading organizations are shifting from reactive reporting to proactive performance improvement
• What it looks like to embed evaluation into everyday decisions, behaviors, and strategy
• The first steps you can take to begin building a culture of evaluation in your organization

A true culture of evaluation is not about more data—it’s about better decisions. When evaluation becomes a shared language across teams, organizations unlock the ability to adapt faster, innovate with confidence, and scale what actually works.

Whether you’re in learning and development, talent, HR, or business leadership, this session will challenge your assumptions, expand your perspective, and show you what’s possible in this next evolution of Kirkpatrick.

Come celebrate the launch, connect with a community of forward-thinking professionals, and step into a new era of measurement, performance, and impact.

Vanessa Milara Alzate is the Owner and CEO of Kirkpatrick Partners and Founder of Anchored Training. With over 15 years of experience, she has helped organizations develop employee development strategies that drive performance and improve culture. As the steward of the Kirkpatrick Model, she champions evaluation as the foundation for success. Passionate about empowerment and belonging, she spends her free time cheering on her two daughters and encouraging them to dream big.