Transfer in Digital Training: Quick-and-easy Tools with Great Impact
Speaker
CEO, Institute for Transfer Effectiveness
Webinar Details
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Date and TimeWed, Mar 25, 2026 at 9AM Pacific / 12PM Eastern
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Duration1 Hour
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Cost$0 (Free)
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Description
If learning experts really want to design sustainable digital training, then it is unfortunately not enough to upload a PDF here, insert some nice pictures there, add some multiple-choice questions and nice animation, everything as simple and fast as possible. If you want sustained behaviour change, you must invest more: not necessarily money - but ideas and a transfer vision. So, let's do it right! And right does not mean to buy yet ANOTHER top software package, more technical features, or an additional content nugget. Because training design is only one of three areas that are crucial for transfer success. The other two are participants and organisations.
It is often the third area, the organisation, that represents the greatest transfer challenge and supposedly can be addressed the least by the elearning designer! However, there are several levers in each of the three areas that we can set to 'effective', even in elearning.
So how does it work in practice? Are there ways of using transfer levers in elearning, such as support from managers? And only with mini interventions? With little effort? Without resistance? In this session, we will share with you five quick-and-easy tools that do exactly that.
Key Outcomes: In this session, you will:
It is often the third area, the organisation, that represents the greatest transfer challenge and supposedly can be addressed the least by the elearning designer! However, there are several levers in each of the three areas that we can set to 'effective', even in elearning.
So how does it work in practice? Are there ways of using transfer levers in elearning, such as support from managers? And only with mini interventions? With little effort? Without resistance? In this session, we will share with you five quick-and-easy tools that do exactly that.
Key Outcomes: In this session, you will:
- receive a short overview of the 12 levers of transfer effectiveness
- learn how to use them to identify transfer challenges & barriers in your digital learning
- discover five quick and easy tools to boost transfer of your digital learning.
About Melanie Martinelli
Melanie Martinelli combines her entrepreneurial spirit with her 20 years of experience in L&D to help build memorable & results-based learning experiences. In her roles as CEO of the Institute for Transfer Effectiveness and Founder of Going Beyond Training, she applies strong business acumen, rich practical experience across cultures & a deep understanding of what makes transfer happen to support her clients in being more strategic in their L&D initiatives.





