Showing the ROI of learning is hard, but in today’s environment of cost reduction and efficiency, it's essential. Innovation, growth, and resilience through change require learning, not just for your employees, but also for your partners and customers.

Join Adobe’s Justin Seeley and guest speakers, Forrester Principal Analyst, Betsy Summers and Forrester Consultant, Tamira Lee in this webinar to understand the growing importance of learning in today’s business context. They’ll share key findings from the newly published Forrester Total Economic Impact™ (TEI) study of Adobe Learning Manager, commissioned by Adobe, and explain how a composite organization—based on interviews with Adobe’s customers—achieved a 337% ROI over three years.

Key takeaways:

• Why ecosystem learning is essential for your organization’s goals 
• What Adobe’s customers shared about the Adobe Learning Manager’s value and impact
• The role of a learning management system in transforming the experience for learners, instructors, and administrators

Betsy Summers is a principal analyst on the Future of Work team, specializing in human capital management (HCM). With a wide range of HCM experience including research, strategy, design, and delivery, Betsy has been both a practitioner and a strategic partner to heads of HR, talent, and learning. At Forrester, she helps leaders in employee experience, talent management, HR, and IT connect talent strategy to business outcomes and ultimately to vendor and technology selection. Her marketing and strategy roles at provider organizations have given Betsy a perspective that allows her to help clients get value from their technology investments.

Prior to Forrester, Betsy ran Compete & Strategy for Cornerstone OnDemand, which included deep customer experience surveys and interviews, close monitoring of the HCM vendor landscape, and making recommendations across the company to improve differentiation. Her work experience also includes research, professional services, and consulting, all aligned to talent management and broader HCM strategy. She has worked with global talent leaders and practitioners from startups to the world’s largest companies. With cross-functional expertise across marketing, product and service strategy, design thinking, coaching, and talent, Betsy helps people leaders create successful strategies that align to culture, values, and organizational outcomes.

Betsy holds a BA in American studies from Barnard College of Columbia University.

Tamira is a consultant within Forrester’s APAC Consulting practice. She delivers B2B content marketing and strategy research within areas such as digital transformation, cloud, payments, and sustainability to help clients better understand and engage with their customers. Tamira leads and manages the delivery of various engagements, including the development of thought leadership content, business value case studies, and maturity assessments, ensuring that these solutions align with clients’ broader strategic objectives.

Before joining Forrester, Tamira specialized in enterprise sales development at a leading cybersecurity firm, where she focused on outbound business development for accounts in Singapore and the Philippines. Prior to that, she worked as a technology recruiter, hiring for roles in data science, software engineering, UI/UX, and product management across finance, e-commerce, and blockchain sectors

Tamira holds a bachelor's degree with honors in Sociology from the Nanyang Technological University.

Justin Seeley is a highly experienced learning and development leader with over two decades of expertise in online learning and graphic design. Currently, Justin is the eLearning Evangelist at Adobe, Inc., where his comprehensive knowledge of Adobe products and learning design empowers him to passionately inspire and educate customers about Adobe’s dynamic eLearning suite. 

Throughout his career, Justin has been at the forefront of the ever-evolving fields of graphic design, photography, and learning and development. His journey is marked by innovation, expertise, and an unyielding passion for education. He’s played a pivotal role in launching major customer education programs like Twitter Flight School, Snap Focus, and Walmart Marketplace Learn, leaving a lasting impact on the industry.