AI can create stunning visuals faster than ever, promising cost savings and accessibility. But beneath the allure of speed and scale lies a critical question: Can AI-crafted presentations truly captivate and persuade your audience? Or do they fall short, risking a message that feels hollow, forgettable, or even harmful to your brand?

Join Dr. Carmen Simon in this session where she shares her most recent neuroscience research on how human and AI-designed presentations uniquely impact audience engagement, attention, and memory.

In this session, you’ll discover:

• The surprising ways human and AI designs influence your audience’s brains.
• Practical neuroscience-based guidelines to create content your audience won’t forget.
• A clear framework to decide when to use AI or humans to design and deliver your next presentation.

Dr. Carmen Simon is a cognitive neuroscientist, Chief Science Officer at Corporate Visions, and founder of Enhancive, an agency that helps customers create memorable communication based on how the brain works. Her most popular books on customers’ attention and memory are called Impossible to Ignore and Made You Look.

Dr. Simon also teaches several courses at Stanford University on how to create messages on memory and decision science. After all, what’s the use of memory if people do nothing with it?