Sales Trainers: Teach the "Know, Like & Trust" Storytelling Flywheel to Accelerate Marketing Momentum

Speaker

Park howell  founder of business of story
The World's Most Industrious Storyteller
Webinar Details
  • Date and Time
    Tue, Oct 15, 2024 at 12PM Pacific / 3PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Can't Attend?
    Register and we'll send you the recording after the webinar.
  • The "Sign in" link will NOT appear until one hour before the webinar start time.

Handouts


Description

As a business leader, you know that people do business with, and refer business to, people they "know, like and trust". But you're frustrated because you don't have the customer growth or referrals to ignite your sales. 

Now you can activate your Know, Like & Trust Storytelling Flywheel™ to increase your marketing momentum. Park Howell, considered by his clients as The World's Most Industrious Storyteller, will show you a simple three-step process to help you become known as the go-to market leader, increase your likability through your storytelling, and gain immense trust so customers share your brand story with their world.

You will learn how to:
  • Use the ABT (And, But, Therefore) narrative framework to create your compelling unique value proposition so you are known as the market leader.
  • Leverage the 5 Primal Elements of a Short Story for BIG Impact to increase your likability.
  • Build repeat business and referrals through the trust you have built by delivering on the promises you make in the stories you tell to increase the momentum of your flywheel.

If you would like a pre-session resource, please listen to: https://businessofstory.com/podcast/storytelling-flywheel-marketing-momentum/

Story on!

About Park Howell

Park Howell is known as The World’s Most Industrious Storyteller having grown purpose-driven brands by as much as 600 percent. He is an EMMY Award Winning, 35+ year veteran of the advertising industry and now consults, teaches, coaches, and speaks internationally to help business, sales, and marketing leaders excel through the stories they tell.

He is the host of the popular weekly Business of Story podcast, which is ranked among the top 10% of downloaded podcasts in the world. Park published Brand Bewitchery in 2020 to help you use his proven Story Cycle System to craft spellbinding stories for your brand. In 2021, he co-authored The Narrative Gym for Business, a short 75-page guide on how to use the foundational narrative framework of the ABT (And, But, Therefore) to make you a more confident, compelling and persuasive communicator.




Panel newest members
Digital Sponsors