In the spirit of the upcoming July 4th celebration of independence, this presentation shares a learners’ declaration of rights. Learning must deliver organizational objectives. That’s why the program exists. But despite the logic behind those objectives, learners often need something different: emotional connection to the content.

Master showman and communicator Walt Disney knew how to engage those emotional connections. He once said, “The gap between entertainment and educational represents an old and untenable viewpoint.” And he proved it too. The programs Disney developed, for the public and internally for Disney employees, were informative and moving. When entertainment and learning are aligned Disney style, the results are magical: participants pay attention, they absorb information, they change behavior.

In this insightful presentation, explore the ways in which Walt’s engagement strategies meet learner need. Join us and celebrate the learners’ declaration of rights.

Participants in this program will …

• Define the connection between advertising, entertainment and effective learning
• Discover the three learner expectations that are often not addressed in learning programs
• Examine a rapid ISD model that incorporates both logic and emotion for superior results
• Identify the strategies Walt Disney uses to draw people into an experience
• Explore specific Disney inspired tactics to capture attention and maintain learner focus

Lenn Millbower, the Mouse Man™ and author of the just-published Care Like a Mouse: The Key to Delivering Disney Quality Service, teaches Walt Disney inspired customer service, leadership and presentation skills methods. Lenn saw those methods up close. He spent 25 years at Walt Disney World, starting in Epcot Operations, stage managing at Disney-MGM Studios, opening Disney's Animal Kingdom, writing training for Disney University and Disney Institute and leading training at Walt Disney Entertainment. He will inspire you to create your own magic. Give it a shake and watch that magic will take!