Don't Let ROI Frighten You: Strategies to Make ROI Work


Patti phillips headshot (1)
CEO, ROI Institute
Webinar Recording Details
  • Date and Time
    Tue, Oct 31, 2023 at 12PM Pacific / 3PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


Never has it been so essential to design programs and projects to deliver results–and demonstrate that they do. This process is especially important for programs that are strategic, aligned with operational goals, expensive, and reach a large audience. Unfortunately, program owners often face challenges to deliver results that executives appreciate and endorse. You can overcome many of these challenges by treating program evaluation as part of the talent development process, not merely an activity of gathering and analyzing data. This requires using a logical framework to categorize needs, objectives, and evaluation results; a credible process supported by standards to ensure consistency in approach and reliability with data; case studies describing results; and an implementation strategy that ensures seamless integration.
During this webinar, you will learn more about the components that make ROI work.

Upon completion of this webinar, you will be able to:
  • Apply a logical framework to ensure alignment between organization needs and programs
  • Follow a step-by-step process to ensure consistency in approach and reliability of data
  • Develop an implementation plan for integrating measurement and evaluation, including ROI, into your talent development process

About Patti Phillips, Ph.D.

Patti P. Phillips, Ph.D., CEO of ROI Institute, is a driving force in the global adoption of the ROI Methodology® and using measurement and evaluation to drive organizational change. Her work as an educator, researcher, consultant, and coach supports practitioners as they change their approach to defining and achieving success while improving future results, ultimately adding value to their work, organization, and community. Her work spans the private sector, public sector, nonprofit, and nongovernmental organizations.

Patti serves as vice chair of the Board of Trustees of the United Nations Institute for Training and Research (UNITAR) and faculty of the UN System Staff College in Turin, Italy; chair of the Institute for Corporate Productivity (i4cp) People Analytics Board; Senior Advisor, Human Capital, The Conference Board; board member of the International Federation for Training and Development Organizations (IFTDO); and is an Association for Talent Development (ATD) Certification Institute Fellow. She, along with her husband and business partner, Jack J. Phillips, is the recipient of the 2022 ATD Thought Leader Award, named among the top fifty coaches globally by the Thinkers50 organization, and named a finalist for the Marshall Goldsmith Distinguished Achievement Award for Coaching. 

Patti has authored and edited over 100 books, including Show the Value of What You Do: Measuring and Achieving Success in Any Endeavor (Berrett-Koehler Publishers, September 2022).

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