Why It’s Time for a Content Design Revolution


Leslie farinella headshot large
Chief Strategy Officer, Xyleme
Webinar Recording Details
  • Date and Time
    Thu, Apr 14, 2022 at 12PM Pacific / 3PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


Content design strategies have continued to evolve over the past decade — now it’s time to truly revolutionize how we think about content design.
The future of content design hinges on making content more fluid and adaptable, so it can be reused efficiently in multiple experiences, across multiple audiences, and delivered in multiple formats, to meet the needs of a wide range of job roles, experience levels and business use cases.   
Learning Objectives 
In this webinar, Xyleme Chief Strategy Officer Leslie Farinella will explore: 
  • Why organizations struggle to build, deliver, and maintain the experiences users want 
  • What the next generation of content design looks like (what do we need to keep, add, and ultimately let go of to make the transition) 
  • How revolutionizing content design can provide a significant competitive advantage in the marketplace 

About Leslie Farinella

Leslie Farinella is passionate about bringing together technology, business strategy, process improvement, and change management to address big, complex business problems — the ones that require creativity and perseverance to resolve.

As Chief Strategy Officer at Xyleme, Leslie and her team are using technology (Xyleme's industry-leading Learning Content Management System, sometimes called a Component Content Management System) to reimagine how organizations design and develop learning content at scale.

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