Writing training for Walt Disney Entertainment was fascinating: Characters, Parades, Fireworks, Leadership, Finance, Orientation and more. Lenn will share his MAGIC methodology while working at Disney and for other clients. You'll learn how the MAGIC methodology, unlike ADDIE, is simple, emotion-based, and successful. It resonates deeply with learners. It is easy to use. Classes come together quickly and flow seamlessly and logically. Learners experience a journey, not a lecture and leave energized to take what they learned into the real world.

If you missed this clinic at Training 2022, or if you want to relive the experience, join us and learn how to create your own instructional MAGIC.
 
Objectives
In this session, you'll learn to:

• Identify an emotional hook that would matter to your learners
• Sort relevant content that must be taught and discard all other content using a content identification filter
• Place your relevant content into the appropriate program segments using a design template worksheet
• Identify the most effective activity placement locations in your instructional design

Lenn Millbower, the Mouse Man™ and former Disney training leader and entertainment expert is the author of The Santa System: Ten Leader Lessons from the North Pole. In that analogy case study of Santa’s North Pole workshop, Lenn shares Santa’s methods for creating an extraordinary organization. At the North Pole, Lenn discovered a workshop driven by emotional purpose, outstanding leadership, and a continuous improvement focus. He also learned some fun facts, including the real story of Santa, Mrs. Claus, and Rudolph the Red Nosed Reindeer. Learn Santa’s secrets and you’ll love your success.