Conversational Fluency – Why Sales Scripts Do Not Work


Founder and Managing Partner, Intelligent Conversations
Webinar Recording Details
  • Date and Time
    Tue, Aug 24, 2021 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


Do your salespeople sound great in role play, then fall apart on a sales call?  It does not matter if you have the perfect sales script – scripts only work if you give the prospect their lines and tell them exactly what to say and how to say it.  If you can do that, your salespeople will be just as effective on sales calls as they are in your sales meetings.  Instead of worrying about developing the “perfect sales script,” focus on coaching your sales team for conversational fluency.

In this 60-minute live broadcast, sales development expert Mike Carroll will share conversational frameworks you can deploy immediately.  While it is impossible to predict exactly how a sales conversation will unfold, there are common patterns in every sales scenario and when your team learns to spot the patterns (and react accordingly) their conversations will improve dramatically and your revenue will follow.  

Topics included:
  • Developing your “sales stories”
  • Building the right positioning statements and examples
  • Understanding question funnels
  • Learning how to “listen and ask” with ease  
  • Building your “back pocket questions”
  • Asking great summary questions
  • How to end every conversation to keep the opportunity moving forward

About Mike Carroll

As Founder and Managing Partner of Intelligent Conversations, Mike Carroll brings more than 28 years of business-to-business sales experience to help middle market companies drive remarkable growth.  Mike works hands-on with senior executives, sales leaders, and salespeople to build profitable sales cultures.  He has transformed hundreds of sales teams by changing behaviors and leveraging proven methodologies to increase sales and improve profitability.  While Mike is proud of the impact he has had on thousands of sales professionals and sales leaders across North America, he takes tremendous satisfaction in helping CEOs, owners, and executives eliminate their uncertainties and doubts when making decisions about their sales team.  His new book, The Sales Team You Deserve, will be published later this year.


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