Are you Driving Business Value or Simply Entertaining?
Connecting Learning to Business Results


Jack phillips
Chairman, ROI Institute
Webinar Details
  • Date and Time
    Thu, Sep 23, 2021 at 9AM Pacific / 12PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Can't Attend?
    Register and we'll send you the recording after the webinar.
  • The "Sign in" link will NOT appear until one hour before the webinar start time.


Learning and talent development programs should drive organizational change. The challenge is that very few learning and development professionals have data to show top executives that their programs make a difference to the bottomline. The most critical issue when measuring the success of a major learning program is to assess if participants are using what they learned and if there is a corresponding impact? If you are not delivering these results, then you are in the entertainment business. All stakeholders involved in initiating, designing, developing, facilitating, implementing, and supporting learning programs should see positive results. When asked this during workshops and webinars, 91% of learning and development professionals agree.
This session shows how to use design thinking to deliver and measure up to five levels of outcomes, including impact and ROI. This session will showcase the current status of measurement and evaluation by providing examples of measures at each level of the evaluation process. This session will also focus on the criteria for selecting programs to be evaluated at the business impact and ROI levels, introduce effective methods to convert measures to monetary value and show how to identify intangibles linked to programs.
After attending this session, participants will be able to:
  1. List the data sets possible from learning and talent development programs by categories, including ROI
  2. Identify the categories desired by top executives and other key stakeholders
  3. Explain how these measures are derived and developed
  4. Pursue a plan to measure results and communicate results to different audiences
All participants will receive tools, resources, job aids, and a digital copy of a chapter from the book, The Business Case for Learning by Patricia Pulliam Phillips, Ph.D., and Jack J. Phillips, Ph.D.

About Jack Phillips, Ph.D.

Dr. Jack J. Phillips, a world-renowned expert on accountability, measurement, and evaluation, is chairman of ROI Institute, Inc. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 100 books, he conducts workshops and presents at conferences throughout the world.

Phillips has received several awards for his books and work. On three occasions, Meeting News named him one of the 25 Most Powerful People in the Meetings and Events Industry, based on his work on ROI. The Society for Human Resource Management presented him an award for one of his books and honored a Phillips ROI study with its highest award for creativity. The American Society for Training and Development gave him its highest award, Distinguished Contribution to Workplace Learning and Development for his work on ROI. The International Society for Performance Improvement presented Jack with its highest award, the Thomas F. Gilbert Award, for his contribution to human performance technology. In 2019, Jack, along with his wife Patti P. Phillips, received the Distinguished Contributor Award by the Center for Talent Reporting for their contribution to the measurement and management of human capital. His work has been featured in the Wall Street Journal, BusinessWeek, and Fortune magazine. He has been interviewed by several television programs, including CNN. Phillips served as President of the International Society for Performance Improvement in 2012-2013.

Jack regularly consults with clients in manufacturing, service, and government organizations in 70 countries in North and South America, Europe, Africa, Australia, and Asia.



Panel newest members
Digital Sponsors