Learning and talent development programs should drive organizational change. The challenge is that very few learning and development professionals have data to show top executives that their programs make a difference to the bottomline. The most critical issue when measuring the success of a major learning program is to assess if participants are using what they learned and if there is a corresponding impact? If you are not delivering these results, then you are in the entertainment business. All stakeholders involved in initiating, designing, developing, facilitating, implementing, and supporting learning programs should see positive results. When asked this during workshops and webinars, 91% of learning and development professionals agree.
 
This session shows how to use design thinking to deliver and measure up to five levels of outcomes, including impact and ROI. This session will showcase the current status of measurement and evaluation by providing examples of measures at each level of the evaluation process. This session will also focus on the criteria for selecting programs to be evaluated at the business impact and ROI levels, introduce effective methods to convert measures to monetary value and show how to identify intangibles linked to programs.
 
Objectives
After attending this session, participants will be able to:

1. List the data sets possible from learning and talent development programs by categories, including ROI
2. Identify the categories desired by top executives and other key stakeholders
3. Explain how these measures are derived and developed
4. Pursue a plan to measure results and communicate results to different audiences

 
Materials
All participants will receive tools, resources, job aids, and a digital copy of a chapter from the book, The Business Case for Learning by Patricia Pulliam Phillips, Ph.D., and Jack J. Phillips, Ph.D.

Patti P. Phillips, Ph.D., is the co-founder and CEO of ROI Institute, Inc., a US-based consulting firm that serves for-profit, not-for-profit, government, and non-governmental organizations in 70 countries as they build capability in measurement, evaluation, and human capital analytics using the ROI Methodology®. An internationally recognized leader in measurement and analytics, her expertise is documented in more than 50 published books and business journals. 

Patti, along with her business partner and husband, Jack Phillips, received the 2024 Thought Leader Award from the Association of Learning Providers. They also received the 2022 Association for Talent Development Thought Leader Award and the 2019 Center for Talent Reporting Distinguished Contributor Award. In 2019, she was named among the top 50 coaches globally by the Thinkers50 organization and named a finalist for the Marshall Goldsmith Distinguished Achievement Award for Coaching. Patti serves as the vice chair and finance committee member of the United Nations Institute of Training and Research board of trustees; co-chair of the Institute for Corporate Productivity People Analytics Board; Senior Adviser for The Conference Board; Chair-elect of the International Federation of Training and Development Organizations, and board member of the International Society for Performance Improvement.