Virtual and hybrid events are complex machines with lots of moving parts. Internal friction between those parts can degrade the experience for learners, presenters, and hosts. We identify common sources of friction and how you can address them to make your next event a smooth running machine.

A Co-founder of event optimization agency Brella Productions, Mark delivers high-impact meeting and event experiences for business leaders around the globe. He draws on his theater and film background to anchor his clients’ projects to compelling stories that support their business goals. His focus on engagement and participation allows him to provide exceptional value for Brella’s clients, while his skillful resource management ensures a smooth, worry-free experience for event hosts and audiences alike. Mark has shared his insights and expertise through industry conferences, webinars, and video interviews.

Amanda Bridges leads the Events Division at Brella.  With a decade of experience in event planning and technical production, she helps clients evolve their organizations through engaging, high-impact meetings and events. Her mission is to create flawless, entertaining, and educational experiences that inspire audiences to realize their ambitions.

Brad Urban is the Event Production Manager for design at Brella. His 20 years as a photographer and graphic designer allows him to look at big picture production issues from a visual standpoint with a solutions-oriented mindset.

For more than two decades, David Less has focused on translating strategic goals into creative presentations for maximum audience engagement. From building tension to hold audiences on National Geographic documentaries to creating emotional connections for greater learning retention at international corporate meetings, David is always guided by a respect for the audience to achieve business goals.