Developing a blend takes investments in hardware, software, content development, and program design.  Implementing a blend requires investments in managing the program, marketing the program, and maintaining motivation through what might be a multiple week (or month!) program for participants.

When we develop a face-to-face program, we know immediately after delivery what needs to change and we can adapt before we teach again. With blended programs, it might take six weeks to figure it out.

After all this, how do we know if the blended learning program was worth the investment?  Sure, we can tell if people enjoyed the content using Level 1 evaluations, and if people LEARNED the content using Level 2 evaluations, but how do we evaluate at Level 3 (Are they using what they learned on the job?) and ultimately Level 4 (was it worth the investment?).

These components together provide the background we need to calculate the Return on Investment (ROI) of our blended learning initiative.
 
During this session we will discuss: ​
 

• The pros and cons of virtual, on-demand and face-to-face learning
• How evaluation levels 1, 2, 3, and 4 relate to ROI
• Applying a five-step process to calculate ROI of a blended learning initiative

 

http://goo.gl/cEkav2

Jennifer Hofmann, mastermind behind virtual classroom best practices and blended learning pioneer, is Founder and President of InSync Training. Her entirely virtual consulting firm specializes in the design and delivery of engaging, innovative, and effective modern blended learning. Under Jennifer’s expert leadership, Inc. 500|5000 named InSync training the 10th Fastest Growing Education Company in the U.S. in 2013, the 20th Fastest Growing Education Company in 2014, and to their Inc. 5000 list for four consecutive years. Dell Women’s Entrepreneur Network, Forbes Most Powerful Women Issue, The NativeAdVantage, and Goldman Sachs 10000 Small Businesses have all recognized her entrepreneurial drive. Jennifer has written, and contributed to, a number of well-received and highly-regarded books including: The Synchronous Trainer’s Survival Guide: Facilitating Successful Live Online Courses, Meetings, and Events, Live and Online!: Tips, Techniques, and Ready to Use Activities for the Virtual Classroom, and Tailored Learning: Designing the Blend That Fits with Dr. Nanette Miner. In 2017, The Association for Talent Development (ATD) will release her book Blended Learning: What Works.