Why Your Training Development Team is Getting Bad Information... and How to Fix It


Kendralee 9504 hires
President and Founder, KLA Group
Webinar Recording Details



Content is only as good as the input your training development team uncovers to create it. You have skilled developers but if they aren’t getting the information they need their content will miss the mark.
From requirements gathering to content, your training developers must be able to uncover the right information from all types of subject matter experts (SMEs), yet many developers struggle. Are SMEs uncooperative, or do your training developers need a different approach?
Join this session to discover:
  • The #1 reason why training developers don’t get the information they need
  • When misinformation occurs most frequently during development and how to fix it
  • Three strategies to get accurate, useable information from executive SMEs
  • Two strategies to handle SMEs who sidetrack conversations
  • 3 steps to fix it and get more accurate information

About Kendra Lee

Despite starting her sales career in accounting, failing IBM’s entry level sales exam, and being told she couldn’t sell without an engineering background, Kendra Lee entered sales and proved those nay-sayers wrong. She turned her knowledge of numbers into a lead generation approach that propelled her to the top 1% of sales professionals for each IT company where she sold. Kendra founded KLA Group, a sales and marketing agency, to consult, train and “Do it For You” to get more customers. She is the author of the books The Sales Magnet and Selling Against the Goal.

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