How to Create a Referral Program that Gets Results


Kendra lee 1420 6 hirres
President, KLA Group
Webinar Recording Details
  • Category
  • Date and Time
    Wed, Oct 21, 2020 at 11AM Pacific / 2PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


Want to find more leads with less competition? Your happy clients have the key – their referrals! Create a referral program for your business then get your whole company using it. Referrals are one of the quickest ways to fill your pipeline and close faster than any other lead but how do you reward people who refer you?

Join prospect attraction authority and author Kendra Lee and establish a successful referral program. You’ll leave with answers to questions that stop most businesses before they start, like:
  • What do we have to give for a referral?
  • Who should our referral program target?
  • When do we pay for a referral?
  • Do we have to pay?
  • How do we tell customers about it?

After one hour, you’ll be ready to create a referral program for your business that unlocks new opportunities and supports your goals all year.

About Kendra Lee

Despite starting her career in accounting, failing IBM’s entry-level sales exam, being given a territory that had never bought anything, and being told she couldn’t sell without an engineering background, Kendra Lee entered the sales profession and proved those nay-sayers wrong. She turned her knowledge of numbers into her own approach to lead generation taking her to the top 1% of sales professionals for each IT company where she sold. She founded KLA Group, a sales and marketing company, to consult, train and “Do it For You” so others, too, could beat the odds in sales and marketing and get more customers.

Once a repeat IBM Golden Circle award winner, Ms. Lee has led her organization in guiding clients, including small and mid-market companies and Fortune 100 enterprises, to produce results like these...
  • Penetrate new markets in as few as 12 weeks
  • Increase referrals by more than 328% in just 7 weeks
  • Drive new client acquisition by more than 31% year-over-year
  • Generate an additional 5 prospect appointments per week per rep
She is the author of the books The Sales Magnet and Selling Against the Goal.


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