Context Matters—Quit Writing Questions and Design eLearning Experiences Instead


Allen Academy Dean, Senior Instructional Strategist, Allen Interactions
Webinar Recording Details
  • Date and Time
    Thu, Jan 09, 2020 at 9AM Pacific / 12PM Eastern
  • Duration
    1 Hour
  • Cost
    $0 (Free)
  • Want Access?
    Register to view the recording.


eLearning seems irretrievably bound by questioning and testing—often meaningless and almost always off-putting to the learner. This model is a relic of simplistic primitive models from the earliest days of programmed instruction and seems so standard that it is hard to think any other approach is desirable or even possible.

This webinar presents a model for building meaningful experiences to engage the learner in place of the standard “tell than test” approach to storyboarding and scripting of eLearning. Among the important factors that establish purpose in an eLearning interaction, CONTEXT is the most fundamental and yet is often the most overlooked. We will explore several strategies to structure contextual learning and illustrate the power of these techniques with real-life examples that rely on strong context to enable richly-rewarding interactive experiences.

In this one-hour webinar you will:
  • Experience the motivating result of context-embedded eLearning designs
  • Compare strategies for creating meaningful context online
  • Generate ideas for enhancing designs through extending ideas from actual e-learning modules being used in the industry 

About Ethan Edwards

Ethan Edwards draws from more than 30 years of industry experience as an eLearning instructional designer and developer. He is responsible for the delivery of the internal and external training and communications that reflect Allen Interactions’ unique perspective on creating Meaningful, Memorable, and Motivational learning solutions backed by the best instructional design and latest technologies. Edwards is the primary instructor for ATD’s eLearning Instructional Design Certificate Program. In addition, he is an internationally recognized presenter on instructional design and e-learning, has written many ebooks on creating effective eLearning. He also is a frequent blogger for Allen Interactions’ eLearning Leadership Blog. Ethan holds a master’s degree and significant doctoral work in educational psychology from the University of Illinois – Urbana Champaign.


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