When you ask an SME, “What should learners learn from the content?”, the response is usually “all” or “everything”. This is the OLD RELIGION where the data is “compressed and dumped” for learners to learn. This is costly and detrimental to the performance of workers.

Increasingly, organizations require their SMEs to reduce the demand for long and tedious learning programs. The challenge is how to convert the SMEs to the NEW FAITH: less content is better, faster and cheaper.

In this webinar you will learn:
 

• How to approach SMEs and present costs and statistical evidence that less content is better, faster and cheaper
• How to assist SMEs to redesign the way they write content
• How to discover sources of information, cases, examples and experiences within the company that help persuade SMEs to rethink   their approach
• How to conduct brainstorming for content development with SMEs following processes and procedures that will guarantee an effective design - short and less in content

Participants will receive the “SME Content Conversion Step-by-Step Process” - an interviewing guide.

Ray Jimenez, Ph.D., spent 15 years with Coopers & Lybrand in the areas of management consulting and implementation of learning technology solutions. As a management consultant, Ray has worked with various experts from different domains and industries. Over the past few years Ray has been dedicated to the development and creation of https://www.situationexpert.com/. Ray is the author of Microlearning for Disruptive Results (soon to be released), Microlearning Impacts Report, 3-Minutes eLearning, Scenario-Based Learning, Do-It-Yourself eLearning, Story Impacts Learning and Performance eBook and Story-Based eLearning Design.

Ray has worked with American Bankers Association, Neiman Marcus, the U.S. Air Force, NASA, Blue Cross, Goodwill Industries, Pixar Studios, Edison Missing Group, Dendreon, Netafim, Progressive Insurance, Bridgepoint Education and California Institute of Technology, to name a few. He is the Chief Learning Officer of www.VignettesLearning.com and architect of https://www.trainingmagnetwork.com/. He has taught at the University of California, Irvine; University of Texas Southwest Medical Center, Dallas; Assumption University, Bangkok and Open Learning University, Hong Kong. He is a sought-after expert and workshop facilitator for Training Magazine, eLearning Guild and ATD Conferences.

Workshop participants describe Ray as “fun,” “engaging,” “technically savvy,” “provocative,” “inspiring,” and “has depth and experience in Story-based eLearning Design.”

Masterful Virtual Trainer Online Workshop
Microlearning for Disruptive Results Online Workshop 
Story-Based eLearning Design Online Workshop