As a result of the COVID-19 crisis, many executives, including JP Morgan CEO, Jamie Dimon, predict the global economy will be in recession for the rest of 2020 and perhaps even into 2021. Consequently, many organizational leaders will conduct top-to-bottom reviews of programs in an attempt to cut budgets and save money. Are you prepared to show how your major programs drive the business in this new post-pandemic world? Implementing or using some of the concepts of the ROI Methodology now can safeguard your budgets during and after this time of uncertainty.

Will your learning and development budgets survive? Organizational leaders must perceive L&D as an investment and not a cost. If leaders see learning as a cost, they will control it, reduce it, or perhaps even eliminate it. This results in weak partnerships, diminished influence, decreased support, and reduced funding. If L&D is seen as an investment, leaders may maintain it, enhance it, and maybe even protect it. In addition, it also helps build business partnerships, improve client relationships, and increase funding. What is the best way to convince executives that L&D is an investment? The answer is simple. Measure the return on investment of a major program using a standard ROI calculation.

The value of learning and development is described using five levels of outcomes:
1. Reaction to the program
2. Learning new knowledge and skills
3. Application of new knowledge and skills
4. Impact from application
5. ROI

Executives would like to see impact and ROI for major programs.

Actions to Take Now

This webinar focuses on seven actions you can take now to protect your L&D budget.
1. Measure the impact and perhaps ROI of a major program now.
2. Ensure that virtual learning is effective.
3. Update your measurement and evaluation strategy.
4. Design future programs to deliver results.
5. Capture more executive-friendly reaction measures.
6. Be prepared to forecast the impact and ROI of a major initiative.
7 Share the joy of delivering and measuring business results.

Jack J. Phillips, Ph.D., chairman of ROI Institute, Inc., is a world-renowned expert on accountability, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 100 books, he conducts workshops and presents at conferences globally. He has conducted hundreds of evaluation studies and helped thousands of professionals demonstrate the impact and ROI of their work.

Patti P. Phillips, Ph.D., CEO of ROI Institute, is a driving force in the global adoption of the ROI Methodology® and using measurement and evaluation to drive organizational change. Her work as an educator, researcher, consultant, and coach supports practitioners as they change their approach to defining and achieving success while improving future results, ultimately adding value to their work, organization, and community. Her work spans the private sector, public sector, nonprofit, and nongovernmental organizations.

Patti serves as vice chair of the Board of Trustees of the United Nations Institute for Training and Research (UNITAR) and faculty of the UN System Staff College in Turin, Italy; chair of the Institute for Corporate Productivity (i4cp) People Analytics Board; Senior Advisor, Human Capital, The Conference Board; board member of the International Federation for Training and Development Organizations (IFTDO); and is an Association for Talent Development (ATD) Certification Institute Fellow. She, along with her husband and business partner, Jack J. Phillips, is the recipient of the 2022 ATD Thought Leader Award, named among the top fifty coaches globally by the Thinkers50 organization, and named a finalist for the Marshall Goldsmith Distinguished Achievement Award for Coaching. 

Patti has authored and edited over 100 books, including Show the Value of What You Do: Measuring and Achieving Success in Any Endeavor (Berrett-Koehler Publishers, September 2022).